How to Leverage Real Estate Data

While nearly everyone has an opinion on the shiny left or right turns in marketing technology, sometimes the most cost-effective... or simply effective maneuvers are digging through your backlog of marketing campaign reviews. Don't have a year-end review to sift through? Then this article's for you...

Real Estate sales involve a lot of work. You have to find as many strategies that you can to make it a lot easier. Using Google Ads can provide with a completive edge.

As we know, marketing is key for any business, but especially important for your real estate business.

Data is the largest commodity in the entire world — here’s why you should be using it in real estate.

Trying to buy a home is stressful enough, but the Covid-19 pandemic that has swept across the world has added even more uncertainty to the process.

Generating leads can be a daunting task. In this article, we are going to be focusing on the most effective and time-efficient lead generation tactics.

Did you know 70-80% of people research a company online before visiting it or making a purchase?

As a real estate agent, leads are the best and the easiest way for us to keep business growing.

Calling expired leads and expired listings is a popular prospecting method for sourcing real estate leads.

Let’s face it; dealing with For Sale By Owners (FSBOs) can be an uphill task – irrespective of whether you are a newbie or a seasoned veteran.

Lead generation has never been more exciting. If you haven’t tried anything new, it’s time to venture out.

Looking for more real estate leads? We hear you. Check out our lead generation strategy to get you high-quality leads.

Let's talk about some of the key things driving people to sell their homes right now.

This article outlines the basics of real estate AVM, its pros and cons for property owners and real estate businesses.

Learn the key things you need to look for in your geographical farm to grow your business.

Generating leads that are customized to your company can often be challenging. Fortunately for you, SmartZip offers a robust and specific list of seller leads generated through predictive analytics.

Whether you own real estate or own Bitcoin, the future does seem like these two will eventually find it's way into your life. The future of real estate and bitcoin are about to intersect in a big way, and here are a few things to look out for in the coming years.

When it comes to almost every aspect of real estate, from getting leads to closing with clients, technology has become a necessity for any realtor who wants to move up in the business.

Learn how to expand your real estate business by leveraging FSBO leads.

Are you an agent who is looking for a change? This article is for you.

It's hard enough doing the day to day work of a real estate agent and having to invest time in building a marketing plan. This is why so few agents are successful in launching scalable marketing campaigns that bring in quality leads and listings. In order to be successful you must have a plan that outlines the cost, expectations and return on investment.

Buying a house is extremely tasking and requires a huge commitment. But selling properties requires much more skill and market- know-how.

Do you want to know more about predictive analytics and how it can fetch you success? This article is for you.

Every Brokerage knows the importance of recruiting new agents. Over 90% of agents change their brokerage in their career, and it's important for any brokerage looking to grow their business to stay in constant contact with top agents in their area.

Do you own a real estate brand, and you’re wondering how top agents drive sales with top-notch marketing strategies in 2021?

Did you know 92% trust referrals from people they know and are 6X more likely to do business with you? Growing referrals is like building your 401(k) – the sooner you start, the more you benefit from a compounding effect.

Over 70% of home owners choose the first real estate agent they meet to list their home. Being first in the door is critical to building a real estate business. Here are a few ways you can move closer to being #1.

Let’s face it, in real estate seller leads rarely – if ever – crop up by chance. The most successful individuals and businesses in the industry use elite-level lead generation tactics – the product of years of toil and innovation. 

Generating Leads takes a strong combination of having good data and good marketing. There are many ways to reach a home owner looking to sell their home, but it takes a diverse and consistent approach to build your brand and be first in the door to new listings.

It’s a story that’s taken on legendary status in the field of predictive analytics and predictive marketing: Target, after analyzing the buying habits of a teenage girl in Minnesota, sent her mother-to-be product offers in the mail. Her dad called to complain about the coupons targeting a young woman who he said was too young to have a child. Then a week later, he called back… to apologize and admit that his daughter was, in fact, expecting a baby.

The Game-Changer Every Agent Has Wanted for Years, but No One Has Delivered until Now

If you are looking to build and maintain a successful real estate business, you will need to master the skill of geographical farming.

Are you on the verge of giving up on your career as a realtor? Have you tried several techniques but all to no avail?

If you are a real estate company or an independent realtor searching for lead generation ideas. Here are nine effective lead generation ideas to begin with.

That's right... so much has been written on the topic of ramping up your business. But what if your ideal business momentum was achieved about a mile back? How do you get back to something that worked exceptionally well? Let's review...

In business, you don't often get the perfect opportunity to make the right move, but that doesn't mean you can't make that move eventually. Let's explore the options you've got for a smooth pivot to the right track.

(Tammy Duggan-Herd) With the breakneck pace at which technology is progressing in the field of real estate (as in many others), it’s no surprise that agents and brokers may feel overwhelmed with deciding what to incorporate into their marketing strategy. Lead generation in particular can pose a challenge in the competitive real estate environment. For this reason, it’s important to take a step back from time to time to remember the bigger picture—the core tactics which hold your game plan together.

It's a war out there and the first shots have already been fired... but because data is quiet, you haven't seen your competition landing hits on your brand well in advance of 2019...

Quick, say aloud everything you know about your market... hard to do. Don't worry, it's a bit of a setup, but the short answer (if you were searching for one) was offrs. Because offrs has the intel on your market. Let's explore...

The most amazing happened while you were asleep last night... your real estate lead generation service (offrs) identified multiple homeowners that are likely to sell in the next 6-12 months. Yeah... it's Tuesday and offrs is just doing its thing.

offrs Real estate predictive analytics doesn't just provide you with small business intelligence, it places you ahead of client issues. With offrs, you can provide your services when and where you're needed.

With offrs lead generation, real estate agents can once again focus on relationship-building within their community. How has offrs helped our agents across the board? Let's explore...

offrs real estate agent leads grow your business and help you balance your work/life ratio. How can offrs leads help your real estate business and household? Find out here...

Identifying the best real estate lead generator can be tough. So, offrs breaks down what to look for and how offrs generates award-level real estate leads!

When it comes to referral real estate leads, it's not always saying the right thing... but saying something fresh and new that's difficult. offrs has your back... here are staged referral request scripts for you and your team!

They're not your 2000's era tech. offrs SmartSites, real estate lead generation websites, work day and night generating offrs leads for your business.

When it comes to real estate lead generation, companies cannot afford supply line failures. offrs provides SMB and enterprise offrs lead gen solutions for all.

Looking for active or passive lead generation for real estate? Why not both? With offrs, you get the best of both worlds. offrs lead gen solutions work the known and unknown.

Looking for real estate seller leads? Most of the top agents are... offrs has you covered. Come along as we discuss offrs lead generation and marketing strategies for 2018 and beyond!

The best real estate lead generation services require the best homeowner data. Meet one of offrs' data providers, ATTOM, which helps offrs help you.